Days inn

Keep your hotel close

With a broad national footprint and approachable economy offering, Days Inn set out to reinforce its position as a reliable, enjoyable place to stay, helping guests stay close to what matters most.

As Art Director, I led the work from brief and kickoff through concepting, storyboards, and pre-production, driving the idea from concept through execution.

The campaign was anchored by a :30 national broadcast spot and extended into social activations, capturing relatable travel moments from little league weekends to girls’ getaways and job-site stays.

Grounded in real behaviors, the work positioned Days Inn as the easy, dependable choice for staying close and making everyday moments shine.